DeSales Media
The 2022/23 BlueBook is the most up-to-date, definitive guide to the departments and personnel dioceses of Brooklyn and Rockville Centre — including the recent parish and department assignment changes. And it’s digital! Having access to the most recent updates and current information has never been easier!
The Marketing & Development Resource Center is designed to provide all the digital and traditional marketing content schools require to drive student enrollment and retention; parent engagement, and community and alumni support.
It supplies additional resources such as advice on constructing events, online support in showing webinars, accessing fundraising techniques for scholarships, and more.
Ever since the Diocese of Brooklyn was founded in 1853, it has been a Diocese for immigrants. To commemorate this, our Diocese was grateful to receive and display “Angels Unawares,” a sculpture by Tim Schmalz from December 8th until January 3rd. This correlated with our annual Christmas Tree Lighting, and they debuted together at Grand Army Plaza on December 8th. In addition to sharing this event virtually, we encouraged people to safely visit and share their immigrant story online with us on Facebook.
This public portfolio of stories on employees throughout our organization organically showcases our mission, commitment to our people, company culture, the work we do, and the impact of that work. Some of our stories:
Posts across the Diocese of Brooklyn, NET TV, and DeSales Media Group social media accounts throughout the month of November, shared our #AllSouls campaign: where we commemorated the souls of our faithful departed all throughout the month of November 2020 on NET TV.
The Tablet’s COVID Relief Fundraiser invited students from elementary schools to join a contest where they helped sell The Tablet subscriptions to help raise funds for their schools while earning money for themselves in the process.
During this difficult time in our Diocese, The Tablet and DeSales Media are committed to covering all the local news about your schools and parishes that you can’t get anywhere else.
This week, we focus special attention on the protection of human life from conception to natural death. To provide an opportunity to pray together, continue to learn about this important issue, and support mothers in need, in a safe way, using organized events and resources such as streaming local and national Pro-Life programming on NET TV.
What began as an evangelization pilot program in a handful of parishes in the Fall of 2019, rapidly became, by Lent 2020, one of the most important pieces of technology used in the history of the Catholic Church. The DeSales Media Live Mass Stream program single-handedly made contactless Liturgy in the Diocese of Brooklyn possible. During the Covid-19 pandemic, when churches were closed, DeSales launched its innovative, high definition, NYS guideline-compliant Mass broadcast system. It’s a system that has been enthusiastically adopted by more than half the parishes in the diocese within a few months. This program has allowed the faithful of the diocese to remain engaged, supportive and integrated with their parishes.
The impact will be sustained long beyond the pandemic. Live Mass streams continue to provide a service to the elderly, disabled and vulnerable in our communities, while simultaneously spreading the Word beyond conventional parish boundaries to an often global scale. With online giving, sacraments, and robust reporting included in the program, parishes report viewership from six continents and have seen an increase in offertory despite the decrease in Mass attendance.
Technology will never replace the sacramental life of our incarnational church that happens in fellowship between human beings. But we will continue to harness its ability to bridge gaps and digitally connect people to their faith, not for its own sake, but to move Catholics to action.
The Secretariat for Evangelization and Catechesis wanted to have a monthly newsletter produced and emailed to their subscriber list. Newsletters are an essential part of the email marketing strategy, as they allow organizations to nurture their contacts by sharing news, insights, and highlighting upcoming events.
What we created was a bulletin called “Our Ministry Today”. It allowed SEC to share events like the Brooklyn and Queens first virtual Catholic Youth Day (BQCYD) celebration. Spearheaded by the Secretary of Evangelization & Catechesis Theodore Musco, lead event coordinator Lucia Morales and the BQCYD committee, the event as always consisted of inspirational talks, the Adoration of the Blessed Sacrament, praise and worship and fellowship with and amongst youth from multiple parishes in the Diocese of Brooklyn.
Email marketing strategy is an inexpensive but has a great return on investment and one of the most effective marketing channels. A well-designed marketing email sent regularly can assist in website traffic, event registrations and important information presented directly to your subscriber base. Also, measuring the performance of an email newsletter will help you accurately calculate your ROI and produce target-audience relevant newsletter content.